I’m an email marketing strategist and copywriter for customer-obsessed eCommerce brands.
Hey, it’s Claudia!
I can help you nurture your email list, convert casual browsers into enthusiastic customers, and make them loyal fans of your brand.
Emails that aren’t sent or don’t convert = money you’re leaving on the table.
It’s 2023, and you already know that email marketing is a must-use tool for your eCommerce business.
The stats don’t lie: or every $1 you spend on email marketing, you can expect an average return of $40 (Omnisend, 2022).
And 81% of SMBs still rely on email as their primary customer acquisition channel, and 80% for retention (Emarsys, 2018).
Forget Tiktok. Forget SEO. Forget Facebook Ads. Emails are the quickest, the most straightforward, the most effective way to connect with your customers and sell your products. Period.
Unfortunately, you also know that your emails could be doing a better job.
Which is why you want to hire an email marketing expert who can help you:
Identify the gaps in your email marketing strategy
Streamline your customer journey
Engage and nurture your subscribers
Sell and upsell effectively in your emails
Win back missed sales opportunities
Up your email open rates and click-through rates
Boost your Customer Lifetime Value (CLTV) and Average Order Value (AOV)
Consider the job done.
Claudia here - I’m an email strategist and copywriter.
A shopaholic with decent self-control, I get a ton of emails in my inbox. I realized that I look forward to some of them and actively avoid the others. Some even get me to open my wallet no matter how much I shouldn’t.
This inspired me to combine my love for online shopping with my background as an English and Comparative Literature major, Public Relations professional, freelance copyeditor and content writer, and most recently a trained conversion copywriter.
In school, I focused on my writing chops and analytical thinking. In the business world, I honed my ability to put my words into different contexts as needle-moving tools.
Great ideas, sound strategy, compelling words - the three magic ingredients that make up my secret sauce as an email marketer.
TL;DR? I know what to say, when to say, and how to say it.
My process
01 Research
I conduct in-depth research into your company, your customers, and your competitor using a variety of research techniques, such as surveys, interviews, review mining, etc.
02 Strategy
I combine the insights gained from my research with my hard-earned experience as a conversion copywriter to determine the best way forward for your email marketing.
03 Writing
I hit up the keyboard to give shape and meaning to our great ideas. Clients usually love my first drafts, but my revision process will get your copy to exactly where you want it to be.
After working with me, you'll have:
Thoughtful customer journeys.
A premium inbox experience for your email list.
More sales for your brand.
A lasting partnership between us.
What's it like to work with me?
“Claudia always delivers well above expectation. A true professional. Extremely talented.”
“Claudia has an attractive writing style that helps to capture passion with clarity.”
“Claudia was amazing[,] always happy to help and to advise. The result is perfect.”
“Outstanding service! Claudia was very patient with me and skillful with her words!”
“I have worked with Claudia for several times. She is professional and reliable. Recommend to everyone!”
“Everything was really good. I appreciate that she understood what I am looking for and could read in between the lines what is important to me.”
(Check out 700+ reviews like the ones I included above here.)
How we can work together
Strategy Hour
Email Audit
Email VIP Day
A-Z Email Sequence
Monthly Email Retainer
Brand Voice and Messaging Intensive
Intrigued? Interested?
Let’s talk.
I’d love to hear from you.